Recurring Revenue Starts with Reordering Simplicity

Episode Overview

Printers often think recurring revenue comes only from landing new contracts. But the truth is, growth begins with making it easier for existing customers to reorder. In this podcast, hosted by Deborah Corn, our VP of Sales Naimish Patel and Regional Manager Trent Foreman from OnPrintShop break down how small improvements in printing reorder workflows can create lasting revenue streams, without overhauling your entire print business model.

With rising tariffs, shrinking margins, and heightened competition, the need for smarter, simpler, more productive systems has never been greater. This conversation dives into practical steps printers can take right now to capture more repeat business and stay ahead.

Print Industry Insights: Why This Matters Now

• Tariffs & Costs: Nearly 70% of printers expect tariffs to raise operating costs in 2025, and 94.9% plan to increase prices.
• Productivity Push: 73% of commercial printers rank productivity as their top priority this year. Online ordering systems, prepress workflows, and MIS platforms are the biggest focus areas.
• Omnichannel Shift: According to McKinsey, 83% of B2B leaders believe omnichannel selling outperforms traditional face-to-face-only approaches.

This isn’t just theory, the market is demanding smarter reorder systems, and printers who adapt now will build stronger recurring revenue streams.