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How OnPrintShop Took Latsons Print from Frustration to Efficiency
www.latsonprint.com
360° Customized Products
Signs & Banners, Label & Packaging, Large format
B2C, B2B
Latsons Print chose OnPrintShop for its user-friendly, flexible functionality after struggling with other solutions’ complex backend and limited customization.
Online Order Automation
Admin Manual Efforts
Founded as a family-owned print business in Northeast Texas, USA, Latsons Print delivers high-quality printing solutions, including business cards, flyers, posters, banners, NCR forms, and more. They also provide design, mailing, and marketing services to support local businesses. Partnered with one of the nation’s largest distributors of office products and one of the nation's largest buying groups, Latsons Print offers customers low prices and easy online ordering with fast and free delivery on thousands of products alongside their professional print services.
How OnPrintShop Outperformed Other Web-to-Print Solutions for Latsons Print
Business Challenges
After taking over Latsons Print in 2018, Mike Horne struggled with an overly complex online ordering system. Adding customers, updating forms, or making design changes was frustrating and time-consuming. These limitations restricted growth, made scaling difficult, and prevented Latsons Print from delivering the seamless online experience their clients expected.
How Latsons Print Benefited by OnPrintShop’s Web2Print Solutions
By adopting OnPrintShop, Latsons Print overcame technology roadblocks with a user-friendly, scalable platform. Combined with responsive support and seamless onboarding, the solution simplified operations and set the foundation for long-term growth and customer satisfaction.
User-Friendly Backend
OnPrintShop’s intuitive admin panel allowed Latsons Print to easily add customers, update forms, and manage storefronts without technical barriers, reducing complexity and saving valuable time for the team.
Smooth Customer Onboarding
Latsons Print quickly onboarded its two largest clients and continues to add new forms with ease, ensuring customers experience a seamless online ordering process right from the start.
Responsive Chat Support
Built-in live chat support connected Latsons Print with experts instantly, to resolve questions quickly and ensure on-the-spot troubleshooting during setup, configuration, or day-to-day operations.
Personalized Assistance
Dedicated onboarding support provided one-on-one training, recorded walkthroughs, and step-by-step guidance, empowering Latsons Print to understand the system better and gain confidence in managing their online operations.
Scalable Web-to-Print Platform
OnPrintShop delivered a flexible, future-ready platform that adapts as Latsons Print grows, enabling them to serve more customers, launch new storefronts, and expand services without technology limitations.
The Tangible Impact of Switching to OnPrintShop
Seamless Client Onboarding
Latsons Print successfully transitioned its largest customers to OnPrintShop within weeks, ensuring smoother online ordering.
Reduced Administrative Complexity
The intuitive backend eliminated frustrations, allowing Latsons Print to manage storefronts, forms, and customers efficiently.
Faster Troubleshooting Response
Instant chat and personalized guidance enabled quick troubleshooting without delays, minimizing downtime drastically.
“OnPrintShop impressed me with its functionality and ease of use. It’s exactly what we needed to simplify online ordering. What truly sets them apart is the support team, always available, patient, and quick to guide us. Together, the solution and support have made our transition smooth and stress-free.”
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