How a UK Digital Printer Launched 5 Websites in 6 Months and Cut Manpower with OnPrintShop
https://www.colourdigital.co.uk
Commercial, Photobooks, Photo Calendar, Diary, Short Run Booklets
Digital Printer
B2B, B2C
Color Digital chose OnPrintShop to launch multiple storefronts fast, automate order processing, and scale with less manpower.
Storefronts Launched in 6 Months
Reduction in Manual Quotes
Reduction in Order Management Staff
Increase in Workflow Efficiency
Based in the United Kingdom, Color Digital is an established online printing company serving both B2B and B2C customers. It launched its first brands on Magento, offering a varied print range that includes calendars, presentation folders, carbonless copy papers, flyers, leaflets, and stationery. What sets Color Digital apart is its multi-brand approach and its drive to automate operations so the team can focus on production and growth rather than manual admin.
Hear How Color Digital Transformed Business Operations with OnPrintShop
Business Challenges
On its previous platform, Color Digital struggled to scale as fast as the industry demanded. The setup offered little flexibility, forcing the team to spend endless hours on development and hunt for different extensions. They also wanted to improve their online design experience and recalibrate order processing to remove the manual intervention that consumed the most time and effort.
Powering Color Digital's Growth with Smarter Web-to-Print Solutions
Color Digital joined OnPrintShop in 2015 and launched five websites in just six months across varied product segments, automating customer communications, pre-press, and production. OnPrintShop enabled centralised management of multiple stores, provided photobook and online design tools, and set up custom pricing rules.
B2B Web2Print Storefront
OnPrintShop's B2B web-to-print storefront let Color Digital channel and process corporate orders centrally, with built-in order status communication for clients.
B2C W2P Storefront
Dynamic Price Calculator
Print Order Management
Photobook Design Software
The Results Color Digital Achieved with OnPrintShop
Reduced Manpower
Color Digital saw a 66% reduction in the manpower needed to manage orders, freeing staff for more important, higher-value work like production.
Increase in Sales
With OnPrintShop's print order management software, Color Digital grew repeat orders and redirected freed-up manpower toward growing the business.
Workflow Automation
Most manual steps in the order workflow were automated, giving customers self-service online ordering and relieving staff from manual quoting and invoicing.
“The software is a great fit for our business model and was effortless to learn. Even though we are based in the UK, the time zone difference has never been an issue. Our queries are always addressed promptly and with great attention.”
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