How a US Union Printer Launched 3 Retail Sites During COVID-19 With OnPrintShop
https://standardmodern.com
Offset, Digital Printing, Creative Services and Mailing
Digital Printer
B2B, B2C
Standard Modern Company chose OnPrintShop to launch B2C retail storefronts, open new revenue channels, and grow online orders.
New Retail Stores Launched
Growth in Online Orders
Integration With MIS
Revenue Channels Created
Founded in 1948 and based in New Bedford, Massachusetts, USA, Standard Modern Company is a family-run commercial union printer offering a full spectrum of offset, digital printing, creative services, and mailing. Its sister companies include Reynolds DeWalt and Cranberry Print Marketing. What sets Standard Modern apart is its long heritage combined with a willingness to move fast into new markets when conditions demand it.
Business Challenges
Standard Modern Company saw a 70% drop in B2B print orders during the pandemic. It identified demand for COVID-related products but lacked retail experience, raising key challenges around launching a B2C storefront, adapting its existing OnPrintShop setup, selecting the right web-to-print approach, and building a capable retail team.
Powering Standard Modern Company with Smarter Web-to-Print Solutions
OnPrintShop helped Standard Modern Company launch B2C storefronts on top of its existing web-to-print solution with minimal additional cost, delivering improved print order management and stronger overall operations.
B2C Retail Storefronts
OnPrintShop’s B2C storefront solutions helped Standard Modern Company achieve 100% growth in online orders and generate revenue during the Covid19 pandemic.
B2B Web-to-Print Solution
Web-to-Print Storefront
Print Order Management
External MIS Integration
The Results Standard Modern Company Achieved with OnPrintShop
New Sales Channels
OnPrintShop helped Standard Modern Company launch three B2C retail sites during COVID-19, creating new sales channels and expanding its online presence.
Integration With MIS
End-to-end integration with the Electronic Project Management System synced all orders, customer data, and product data automatically, with two-way updates.
Increased Online Ordering
Standard Modern Company achieved a 100% increase in online orders through the new websites, creating fresh sales channels that boosted revenue.
“OnPrintShop has allowed us to offer our clients a state-of-the-art designer for more customisation within the products we offer. OnPrintShop Support and Technical Services are the best I have ever encountered in an online ecommerce solution.”
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