10 Must-have Features for a Successful B2B Print Business Storefront

Summary: To thrive in this evolving b2b ecommerce market, printers must prioritize investing in a web-to-print storefront equipped with advanced features. In this blog, we’ll discuss all the essential features to consider in your b2b print ecommerce storefront. Read on!

The number of B2B customers placing corporate orders through a print e-commerce website is rapidly increasing. Infact, research says that the global B2B e-commerce market is anticipated to reach USD 18,771.4 billion by the year 2027.

In such a scenario, it's very critical for print shop owners to offer their B2B customers with advanced print ordering capabilities and an unbeatable shopping experience.

Thats where a robust b2b web to print storefront comes into the picture. This innovative storefront can simplify the buying journey of your corporate customers, enabling you to get repeat business and maximum ROI.

In this blog we will walk you through the top 10 features to look for in a web-to-print driven b2b storefront for a successful print shop.

So, without further ado, let’s dive into this insightful blog.

Top 10 Features of Advanced B2B Print Business Storefront

When opting for a web to print software , there are certain features that print shop owners need to consider in a b2b storefront. The below given top 10 features can provide your corporate clients with an extraordinary buying journey and win you repeat business.

1. Dedicated Private Portal for Corporate Clients

Consider a storefront that offers a dedicated private portal for your corporate clients, providing complete control over print order management.

Each of your corporate clients can have their own private portal and get tailored ordering experience for managing order status, payment request and design approvals.

This streamlined approach eliminates the challenge of juggling between multiple print orders, improves overall operational efficiency and client satisfaction.

2. Single Sign-On (SSO) and Punchout Integration

Features like SSO and punchout integration are a must-have in a web-to-print storefront for simplifying access to multiple systems without needing additional logins and for seamless integration with existing procurement systems.

SSO simplifies access management, while punchout integration allows your b2b ecommerce storefront to connect with eProcurement platforms like Ariba, SAP, Coupa, PunchOPut2Go, and others.

These functionalities enhance user convenience, streamline the purchasing processes, provide better security, and a seamless procurement experience.

3. Personalized Templates for Corporate Clients

The b2b ecommerce storefront must enable you to offer personalized templates with rule-based options and auto-fill data capabilities for your corporate clients.

The customized rule-based templates help to maintain consistency in design elements like company logo, font style, or color scheme as per brand's standards, while auto-fill options utilize pre-defined information for simplifying the ordering process.

These functionalities will enable you to effectively meet the specific needs of each corporate client by maintaining brand consistency and enhancing usability.

4. Digital Assets and Inventory Management

Having the capability to manage digital assets and inventory in an easily accessible centralized location is crucial for organizing and tracking resources like design files and details of inventory levels.

These features provide b2b web to print shops with beneficial tools to keep track of available digital resources, streamline inventory management and maintain an efficient workflow.

With control over digital assets like logos, and images as well as inventory materials like paper and ink, print shop owners can prevent overstocking or understocking and can complete print projects without delays.

5. Budget-Based Print Order Approval Workflows

Consider the feature of providing budget-based approval workflows to your corporate clients for setting spending parameters, managing budget approvals, and ensuring that purchases align with your set budgets.

This feature in b2b web to print store enables your clients to maintain control over spending on print orders within an organization, ensuring all orders placed are within the set budget limits and approved by the appropriate personnel.

This financial oversight enables your clients to maintain budget adherence, optimize their purchasing experience, achieve cost savings and effectively manage corporate orders.

6. Custom Product Designing with 3D Design Preview

Consider the feature of web to print online designer to enable the personalization of design files using pre-loaded templates and get 3d design preview for a 360-degree appearance of products.

A b2b print storefront with these functionalities can enable your corporate clients to create brand-specific designs with consistent design elements and view a real-world representation of their final product before placing orders.

Furthermore, options like drag & drop functionality and a responsive user interface for designing and previewing, simplifies the entire process and enables your corporate clients to make informed decisions about their purchases.

7. Variable Data Printing (VDP) Capabilities

VDP features are essential in an online printing storefront for allowing variable-content printing and providing a diverse range of personalized print products like business cards, and brochures to clients.

The feature must support adding both static and variable information like names, addresses, graphics or other personalized data within the same design, while maintaining adherence to branding guidelines.

Furthermore, it must have functionalities like smart content merging rules, conditional personalization options to segment data, along with the ability to merge designs with variable information.

8. Bulk Ordering and Mass Personalization

Allowing your corporate customers to seamlessly manage bulk orders, perform mass personalization and offer volume pricing is a critical feature for an online print store.

This feature simplifies the design personalization of high-volume print products and streamlines the processing of large orders.

Furthermore, look for robust mass personalization options to either upload customer data via XLS file or manual entry for creating design templates and viewing design previews.

9. Integration with Existing and Third-Party Systems

Consider a storefront that allows integration with your existing systems and third-party applications like CRM, ERP, MIS, accounting, shipping and more.

Additionally, integration with B2B specific tools like LDAP, single sign on, third party design tools and punch out systems can enable you to enhance your print shop productivity.

The web to print storefront should support smooth synchronization of data across each of these integrated systems and provide a unified platform for managing print orders.

10. Comprehensive Corporate Dashboards

A web-to-print storefront with a centralized dashboard for design approvals, analytics & reporting tools can allow your corporate clients to enhance their decision-making process.

This feature can offer your clients a comprehensive view of real-time insights and actionable data on print operations like order status, financial information, quotes details, and sales performance metrics.

The storefront should also allow to export these interactive reports in different formats like XML, CSV and PDF for analyzing the data effectively and making strategic decisions.

To Sum It UpBy now, you must have attained valuable insights into the essential features to consider in a b2b web-to-print storefront. Print shop owners can research and find the best W2P driven print ecommerce storefront for managing corporate orders.Moreover, advanced b2b storefront solutions like the ones offered by OnPrintShop offer top-notch features to effectively meet the b2b needs of your customers.Request a demo with OnPrintShop today to discover the groundbreaking features in its w2p storefront, that can transform your b2b print shop and boost your return on investment.